PARTNERSHIPS

As marketing evolves beyond traditional formats and demands deeper consumer engagement, partnerships with other brands, personalities and media entities are increasingly pertinent. We worked with the famed UK indie band, Kaiser Chiefs and Universal Music to create one of the world's most impactful album releases. Global media partners were brought onboard for editorial exclusives, super fans were enlisted to drive buzz and celebrity influencers scaled the project at speed to re-launch the band internationally.   
Developed whilst at Wieden + Kennedy London in partnership with Kaiser Chiefs.